I just acquired Adobe CS5 Master Collection, Action Essentials special effects content, and Trapcode Particular: particle plug-in for After Effects. Needless to say I am currently working on a very exciting 2010 special effects + video production demo reel. I am VERY excited!!!
I also purchased the commercial license of the JW Flash video player for all of my domain names. It probably doesn't mean anything to anyone else but it's $140 well spent for me. Basically it means that I can use the video player on my websites for commercial use.
So now I am working very hard on some new special effects for my demo reel using After Effects and Particular. I am also updating all of my video players to remove the watermark and contextual menu display when visitors right-click on the videos to brand my website URL's for commercial use. In the future I might add additional features to the commercially-licensed video players like facebook and twitter share features, embed feature, analytics, and video advertisements.
My next objective is to acquire the Optical Flares: After Effects plug-in from videocopilot.net for additional special effects. Then I'll be able to bust out some really impressive special effects for my videos and websites. I can't wait --- let's par-tay!